Disclaimer: I may have been financially compensated or be gifted products from the companies mentioned in this post, unless otherwise stated. All opinions and thoughts are genuinely my own. If you wish to find out more, please see my DISCLAIMER page for more information.
Amongst the blogging community, I often see questions and queries regarding media kits. If you’re not familiar with media kits, they can be quite confusing to anyone – including bloggers. When working with brands and businesses as a blogger, a media kit is very important.
What is a media kit?
When you apply for jobs, you hand out your CV which states your skills and experience for potential employers. A media kit is similar, in that it provides brands and PRs with relevant information about your blog.
Why do I need a media kit?
Media kits are essential when working with brands, as most brands and PRs will ask you to send them your media kit if they are considering working with you. Having an up to date media kit helps to identify yourself as a professional blogger, whilst also showing that you know how and why they should work with you and your blog.
What should I include in my media kit?
Collate all the information that is relevant and you want to include in your media kit. These are purely my suggestions, you don’t have to use all of them.
This may seem like a lot of information to include, but you don’t have to include everything – think specifically about what exactly you think they’d like to learn about your blog from your media kit. As an example, so you can see a media kit for yourself, Louise Rose Railton – Media Pack – Dec 2016.
Disclaimer: I may have been financially compensated or be gifted products from the companies mentioned throughout my blog, unless otherwise stated. Posts on LouiseRoseRailton.com may contain items which have been gifted from a company, are a PR sample or paid for with a gift voucher. LouiseRoseRailton.com also contains sponsored posts, in which I have received paid compensation. All opinions and thoughts are genuinely my own. If you wish to find out more, please see my DISCLAIMER page for more information.
I'm Louise, a 28 year old blogger living in York. I'm a freelance blogger and Teaching Assistant. This is my corner of the internet, in which I cover topics such as mental health, travel, fashion, lifestyle and so much more!
February 2019 – Leeds
March 2019 – Manchester
April 2019 – Harrogate & Hull
May 2019 – Yorkshire Spa Break
June 2019 – Manchester & Disney Land Paris
August 2019 – Leeds & Beverley